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Direct-to-Consumer eCommerce

Run the whole business as fast as you sell

When orders, inventory, and accounting move as one system, the speed out front never costs you in the back office.

6 hours
Average time from order placed to package shipped
Same day
Refunds reflected in the books
99% and up
Inventory accuracy across every channel
Next morning
Profit visible by product and channel

The challenges growing storefronts run into

These are not growing pains. They are what a stitched-together system looks like once a sales channel outgrows the spreadsheet phase.

  • Inventory that disagrees with itself

    The quantity shown on the website rarely matches the quantity sitting in the warehouse, and the gap widens during every promotion.

  • Refunds that skip the books

    Returns and exchanges land in customer service long before they ever reach accounting, so the numbers are always catching up.

  • Sales that never tie to the bank

    Daily sales totals from the storefront never quite match the deposits that actually show up in the bank account.

  • Bundles tracked in too many places

    Bundles, kits, and pre-orders are recorded in three systems and reconciled in a fourth, every one of them by hand.

  • A warehouse caught off guard

    Marketing launches a campaign and the warehouse only finds out from the sudden pile of orders waiting to ship.

  • Manual work hiding in inboxes

    Fraud holds, address corrections, and split shipments are all managed by hand inside email threads.

  • Every new channel adds babysitting

    Adding a marketplace, a social storefront, or a wholesale account means one more overnight sync for someone to watch.

  • Profit that arrives a month late

    Month-end profit stays a guess until someone manually spreads shipping, fees, and returns across every order.

Proof from brands already running this way

Real outcomes from consumer brands that replaced a patchwork of disconnected tools with one connected system.

We used to spend the first two hours of every morning reconciling yesterday. Now the numbers are already right when we sit down, and we spend that time actually growing the brand.
Head of OperationsDirect-to-consumer beauty brand
26 hours to 6 hours

Time from order placed to package shipped

Beauty brand selling direct and on a major marketplace

4 days to same day

How quickly refunds reach the books

Outdoor apparel brand

71% fewer stockouts

On its best-selling products

Specialty food brand

Three roles freed

People no longer reconciling marketplace orders by hand

Home goods brand

30 days to 1 day

Time to see profit by product and channel

Supplements brand

92% to 99.6%

Order accuracy on promotion days

Electronics accessory brand

26 hours to 6 hours

Time from order placed to package shipped

Beauty brand selling direct and on a major marketplace

4 days to same day

How quickly refunds reach the books

Outdoor apparel brand

71% fewer stockouts

On its best-selling products

Specialty food brand

Three roles freed

People no longer reconciling marketplace orders by hand

Home goods brand

30 days to 1 day

Time to see profit by product and channel

Supplements brand

92% to 99.6%

Order accuracy on promotion days

Electronics accessory brand

How we solve it

Instead of bolting separate tools together and syncing them overnight, the storefront, the warehouse, and the finances share one set of records that updates the moment an order moves.

The challenge

Inventory drifts between systems

How we solve it

Every sales channel reads from and writes to a single inventory record, so the website, the warehouse, and every marketplace are always looking at the same number.

Stock counts stay accurate even during a flash sale, and overselling stops being a daily worry.

The challenge

Money moves faster than the books

How we solve it

Orders, refunds, fees, and shipping costs post to the finances in the same motion as the shipment, never in an overnight batch.

The day's revenue is correct by the next morning, and refunds never go missing between customer service and accounting.

The challenge

The warehouse and the storefront disagree

How we solve it

Fulfillment, exceptions, and outside shipping partners all operate on the same order record rather than separate copies.

Split shipments, address changes, and fraud holds are handled in one place instead of scattered across inboxes.

The challenge

Each channel needs its own babysitting

How we solve it

Every channel — your own store, a marketplace, a social shop, a wholesale account — connects into the same operations core as a built-in connection, not a fragile overnight sync.

Adding a channel takes days instead of months, and no one spends the morning checking whether last night's sync finished.

The challenge

Profit is a month-end guessing game

How we solve it

Shipping, payment fees, and returns are matched to each order automatically as they happen.

Profit by product and channel is ready the next morning, so pricing and promotion decisions rest on real numbers.

Frequently asked questions

The questions consumer brands ask us most often.

No. Your store stays exactly where it is, whether it runs on Shopify, BigCommerce, or something custom. What changes is everything behind it: instead of bolting an order tool, a warehouse tool, accounting, and a reconciliation spreadsheet together, those all become one connected system.

Still running your store on a patchwork of tools?

See in twenty minutes what one connected system would look like for your brand.

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